by Karl Craig-West | Online Marketing Articles |
Today I’m going to share some ideas on why it’s important for you to focus on one area of expertise or skillset within your marketing. TRANSCRIPT Hone in on your expertise or specialism. So, what do I mean by honing on just one area of expertise or specialism? Well,...
by Karl Craig-West | Online Marketing Articles |
It’s not as difficult as you might think to get competitive advantage in your marketplace. This short video will show you why: TRANSCRIPT Today, I’m going to teach you a very simple way to get competitive advantage in your marketplace. But it’s also...
by Karl Craig-West | Online Marketing Articles |
TRANSCRIPT Today, I’d like to share a couple of short stories that I find to be an easy way to get more referrals. And I’m sure that on almost any business you can do something similar. It goes kind of like this: I have a client who runs a law firm here...
by Karl Craig-West | Online Marketing Articles |
Now, I hope you don’t mind, but I’m going to teach you what I consider to be the most important question to ask in your business, and then I’m going to explain what I mean and what it means to you in your business. And it really is simple, in my...
by Karl Craig-West | Online Marketing Articles |
Now, I’d like to tell you another story (because the best lessons in any walk of life are through examples and stories). This story highlights an often overlooked but very simple way to sell more. And the moral of the story is this: “if you’re paying...
